Carolina Cruz

Partner | Chief Communications Officer

Journalist with a degree from Universidad Católica and a Sustainability and Human Rights background.

She has extensive experience in media, especially in television channels such as Canal 13, TVN and CNN Chile. At the latter station, she held the position of General Content Editor.

In 2012, she joined TIRONI and has since worked as an expert consultant in the corporate communications and brand positioning area, designing and implementing communications strategies, managing high-impact reputational crises, developing content for different audiences, training for corporate spokespersons and media logic, and in media relations. She also collaborates on projects involving narrative and branding, strategic planning and communications for community relations, and designing information and dialogue strategies with communities.

She is a partner at TIRONI and has worked with clients including Mallplaza, Cámara Chilena de la Construcción, Codelco, SQM, Central Hidroeléctrica Rucalhue, Alta Dirección Pública, Asociación de AFP, Walmart, Universidad de Concepción, ENAP Refinería Aconcagua, Moneda Asset Management, Scotiabank, Explora, Anglo American and Fundación Nuestros Hijos.

She is also the Chief of Communications and Outreach at TIRONI, leading outreach and editorial production activities developed by the consulting firm.